没有任何一种策略比得上搜索营销，让你如此游刃有余。
No other set of strategies offers you so much scope as search marketing.
提供了标准之后，每位专家都要完成搜索营销所需的任务，因为服从这些标准已经成了他们的工作。
When you provide a standard, each specialist will do what's needed for search marketing because it's already their job to comply with these standards.
“合格的”、“展现购买意向”、“高转化率”和许多其它词组曾被用来描述搜索引擎营销。
"Qualified", "showing intent to buy", "high conversion rate" and many other phrases are used to describe search engine marketing.
在进行全球化搜索营销活动时，要记住这些关于语言和国家的提示，这样才能在竞争中领先。
Keep these tips on language and country in mind as you execute your global search marketing campaigns — you'll stay ahead of your competition.
然而，报业面临一个痛苦的现实：虽然搜索引擎带来的流量对于营销而言很有价值，但却没有带来他们期盼的真实收入。
Newspapers, however, face the painful reality that, while traffic from search engines is valuable in marketing terms, it has not produced the revenue for which they hoped.
但这也不仅是搜索营销那么简单。
一份新爆出的内部备忘录显示这个搜索网站转型的“第一”数字媒体公司打算完全修改其全球营销战略。
A new leaked internal memo reveals that the search site turned "premier" digital media company is planning to completely rework its global marketing strategies.
如今，在线内容还成为了争取在自然搜索引擎中更高排名的首要工具，通过使用含相关关键词、彼此混杂的内容以实现良好的效果并降低营销成本。
It's also now a primary tool used in the battle for natural search engine rankings by using content interwoven with relevant keywords to gain high results and low cost marketing.
做这种工作，你需要掌握网络技术和市场营销技能，通晓搜索引擎逻辑学和对网民行为的灵敏嗅觉。
For the job, you'll need a mix of technical and marketing skills, grounding in search-engine logic and a nose for website user behavior.
正如我们这个月早些时候报道的那样，一些零售商已经将他们的预算从搜索引擎市场转移到电子邮件和社交网络营销上来。
As we reported earlier this month, some retailers have been shifting their budgets away from search-engine marketing and towards email and social marketing.
让消费者做主；告诉他们新加坡有什么，让消费者更轻松地搜索、规划和预订行程，这是新加坡旅游局的营销推广的本质。
Let the customer decide what they want; tell them what is on offer and make it easy for them to research, plan and book – that’s the essence of the new STB campaign.
如果你还没领会到，企业网站正变得缺乏相关性，网络营销(以及支撑)已扩展到你的域名和搜索结果。
If you've not already figured it out, the corporate website is becoming less relevant, and web marketing (and support) has spread off your domain and Google results.
在过去的几年中，酒店管理者认为酒店设计、网站优化和搜索引擎优化等营销手段能带来最高的回报率。
In the past few years, website design, website optimization, and search engine optimization were the initiatives which hoteliers said brought the best returns.
确定哪些关键字带来最多的转换(销售)，并根据这个结果建立您的搜索营销计划。
Determine which keywords produce the most conversions (sales), and build your search marketing plan around that.
对他们来说，通过联盟网站进行分销就很热门，但进行多语言的搜索营销就很困难。
very hot for them to get distribution through affiliates, it’s very hard for them to do search marketing in multiple languages.
搜索营销公司EfficientFrontier本月公布，自6月份推出以来，必应在广告点阅市场的份额已经上升了44%。
Search marketing firm Efficient Frontier reported this month that Bing had lifted its paid-click market share 44% since the beginning of June.
在每一阶段都让站点占据搜索结果的顶端，这对于站点的市场营销策略至关重要。
Having your site appear at the top of search results of any phase is an important marketing strategy for your site.
作为网络营销策略、搜索引擎优化考虑如何搜索引擎工作和人们在搜寻什么。
As an Internet marketing strategy, SEO considers how search engines work and what people search for.
如果你在网上搜索在线市场营销，你将会发现成百上千的文章(关于软件插件的)讲的多是理论而非理由。
Do a search on the web for online marketing, and you'll find (between the software plugs) hundreds if not thousands of articles with more theories than reason.
付费搜索（SEM）：我们建议酒店管理者在2011年把搜索引擎营销预算最少提高10%。
Paid Search (SEM): We recommend that in 2011, hoteliers raise their paid search marketing budgets by at least 10%.
但是，当传统的搜索开始向社会化媒体融合的时候，那么，搜索3.0时代的营销就需要对社会化媒体有着全面而深刻的了解。
But as traditional search begins to converge with social media, a robust presence in and understanding of social media will be a requirement of marketing in the search 3.0 universe.
例如，一位营销部门的员工可能需要访问竞争对手的新闻供给和搜索引擎。
For example, a marketing employee might need access to competitive news feeds and search engines.
收购一个大型手机制造商仍然会给谷歌这个搜索引擎巨擘带来严峻挑战。谷歌之前并没有专注于制造及营销智能手机。
The acquisition of a major handset maker may still pose a significant challenge to the search giant, which has not specialized in manufacturing or marketing of smartphones.
竞标搜索结果页面排名第一的位置并不是坏事，但是付费搜索营销的目标并不只是为了获得榜首的位置。
The number one spot isn't a bad thing, but the goal of your paid search efforts shouldn't be solely attaining the top spot.
聪明的营销人员将利用搜索提高他们线下品牌建设的效果。这样做最终将建立他们品牌整体的影响力。
Smart marketers will leverage search to improve the efficacy of their offline branding efforts, and in doing so, ultimately build the overall strength of their brand.
营销人员必需了解顾客在使用移动搜索，以及营销的机会是什么。
Marketers must understand their customers' use of mobile search and what the marketing opportunities are.
越来越多的在线零售商正在将其营销重点转向搜索引擎营销。
More and more online retailers are shifting their marketing spending to search engine marketing.
在这样一种类似小型MBA项目中，我们坐在那里听各种有关搜索引擎优化，提高个人在线声誉和市场营销的演讲。
In what feels almost like a mini-MBA programme, we sit through presentations on search engine optimisation (SEO), burnishing one's online reputation and marketing.
研究还指出，社交媒体能够补充并增强其他营销方式的效果，如电子邮件营销、搜索引擎优化，以及直接营销。
Social media complements and augments other forms of marketing such as E-mail marketing, search engine optimization and direct marketing, the study said.
搜索引擎营销是一个持续的过程，需要艺术与科学-把时间用于正确的方法去做事情。
SEM is an ongoing process that requires art and science — invest the time to do it the right way.
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