斯坦福商学院的扎卡里·托马拉阅读了一篇文章。
Zakary Tormala of Stanford Business School had read an article.
洛克和托马拉分别是凯洛格商学院和斯坦福商学院的营销学教授。
Rucker is a marketing professor at The Kellogg School of Management, and Tormala is a marketing professor at Stanford Graduate School of Business.
研究:斯坦福商学院的扎卡里。托马拉让被试阅读对新餐馆的四星评价。
The research: Zakary Tormala of Stanford Business School had subjects read a review that gave a new eatery four out of five stars.
托马拉:不是说我们不信任信心十足的专家,但有时专家不是那么确定时,我们反而更易被劝服。
Tormala: We don’t necessarily mistrust confident experts, but sometimes we’re more persuaded by experts who are not confident.
托马拉:不是说我们不信任信心十足的专家,但有时专家不是那么确定时,我们反而更易被劝服。
Tormala: We don't necessarily mistrust confident experts, but sometimes we're more persuaded by experts who are not confident.
一对威尔士兄弟斯科特和里斯托马斯历时70多天,穿越美国13个州,相当于74次马拉松的距离,完成慈善长跑。
Welsh brothers Scott and Rhys Thomas recently completed a charity run across 13 states in the US –the equivalent of 74 back-to-back marathons–for 70 days.
一对威尔士兄弟斯科特和里斯托马斯历时70多天,穿越美国13个州,相当于74次马拉松的距离,完成慈善长跑。
Welsh brothers Scott and Rhys Thomas recently completed a charity run across 13 states in the US –the equivalent of 74 back-to-back marathons–for 70 days.
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