覆盖九江市区、庐山及周边九县，日覆盖超过18万都市主流消费人群，广告有效到达率高达93.7%。
Coverage of Jiujiang city, Lushan and the surrounding nine counties, covering more than 180,000 city at the mainstream consumer groups, advertising, effective arrival rate of 93.7%.
文中介绍了网络广告的主要形式，借鉴点击率和转化率，提出利用有效到达率来探讨网络广告真正到达有效受众的比率。
The paper introduces the main formats of online AD, taking CTR and CR for reference, and then discusses the proportion of effective accepter of online AD with the effective Arrival Rate.
江苏文艺台对时尚品牌、日用品、耐用消费品具有良好的广告价值；具有高效的到达率、渗透率，千人成本低，广告含金量高。
Jiangsu and Taiwan fashion brand daily necessities and consumer durables have good advertising value; the arrival rate is high penetration 1000low-cost high gold content advertising.
采用本发明在电脑上播放多媒体广告，其不会影响电脑的性能和用户的正常使用，广告播放的干扰度低，到达率高。
By adopting the invention for broadcasting the multi-media advertising, the computer performance and the normal use are not influenced, the disturbance degree is low and the arrival rate is high.
采用本发明在电脑上播放多媒体广告，其不会影响电脑的性能和用户的正常使用，广告播放的干扰度低，到达率高。
By adopting the invention for broadcasting the multi-media advertising, the computer performance and the normal use are not influenced, the disturbance degree is low and the arrival rate is high.
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