电影的生产方式，它的媒介传播方式及这种媒介所产生的效果使它成为一种大众传播媒介。
The production method of the movie, its medium propagation way and effect produced by it make it become a kind of mass media.
大众传播主体生命活力的旺盛与否，直接关系到传播品质、传播效果和社会影响力。
Whether the life energy of the main body of mass communication is flush or not has a direct impact on communication quality, communication effects and society influence.
大众传播渠道在健康教育中扮演着重要角色，媒介的选择是影响传播效果的重要因素之一。
Mass media plays an important role in health education. The choice of media is an important factor that effect on spreading result.
大众传播研究的兴起，完全偏离了“关系”的视角，相反，大众媒介彻头彻尾就是社会控制的工具，效果研究成为中心，其原因就在于此。
The studies of mass communication consider that mass media is completely the instrument of social control and due to this reason, effect studies becomes the most important aspect of studies.
大众传播媒介在法制传播中担当着重要角色，但同时也产生了一些负面效果，主要是：法制传播文本出现信息误差，从而误导受众；
Mass media, which play an active role in the process of law-related communication, have produced a lot of negative effects during this course.
此时，媒介事件作为“大众传播的盛大节日”成为我们进行电视媒介效果研究的一个重要参照。
At this time, the media event becomes an important reference for us to research the television medium effect as "high holiday of mass media".
但电视广告素以电视为传播媒介，因此其传播效果就不可避免地受到大众传播弊端的影响。
But it is always make the television its mass media, the communication effect is unavoidably influenced by the shortcomings of mass communication.
必须研究和遵循大众传播规律，注重从受众和传播效果的层面进行研究。
The rules of mass media transmitting must be studied with the focus on such factors as the target audience and the transmitting effect.
必须研究和遵循大众传播规律，注重从受众和传播效果的层面进行研究。
The rules of mass media transmitting must be studied with the focus on such factors as the target audience and the transmitting effect.
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