本文正是基于这样的考虑，把对商标价值的认识放在了消费者消费过程中加以考察。
From this view, the value of trademark is put in the process of the consumption to research.
企业的广告宣传可促进产品的销售，也会提高企业的知名度，增加企业的商标价值。
Advertising propaganda of an enterprise can not only promote the sales of the products, but also raise its popularity and trademark value.
企业的广告宣传可促进产品的销售，也会提高企业的知名度，增加企业的商标价值。
Advertising propaganda of an enterprise can not only promote the sales of the products, but also raise its popularity and trademark value.
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