消费文化是后现代主义视域下正在经历的一场文化变迁，以物作为媒介和以符号、影像为特征的广告充斥着社会生活。
In view of postmodernism, consumption culture is experiencing a cultural change, with the feature of materializing media and symbolizing AD congesting social life.
在后现代的消费文化中，体验经济倡导把经营生产看作是舞台与剧场，生产出惊险性、娱乐性、奇异性以及感性化特点的产品与活动。
In postmodern consumption culture, experience economy advocates that management and production are stage and theater to create some shocking, entertaining, odd and sensible products and activities.
大众文化是后现代主义的文化实践，它对西方社会消费方式产生了较大影响，导致了消费社会中人格的异化。
The masses culture is the cultural practice of the postmodernism. It affects the style of the masses consumptions in the west society. And it leads to alienation of masses personality.
文章就后现代主义影响下的消费文化的特征、与大众传媒的关系及市场营销策略进行了分析探讨。
This article explores and analyzes the character of consuming culture, the relationship between the culture and the media and the marketing strategies.
在后现代语境下，西方主要是英美，其文化研究和批判的对象不再是“精英文化”，而主要是大众消费文化。
In the post-modern context, the Western mainly Anglo-American cultural studies and the target of criticism is no longer a "cultural elite", but mainly a mass consumer culture.
文章在介绍了后现代主义思想并分析其对消费文化的影响的基础上，提出了新世纪企业应采取的新营销战略。
This article firstly introduced the thought, and then analyzed its influence to expense culture. At last, it proposed new marketing strategy which should be applied by enterprises in the new century.
第一章以《消费文化与后现代主义》和《重构美学》为着眼点，梳理了日常生活审美化的理论渊源。
The first chapter of "consumer culture and post-modernist" and "aesthetic Reconstruction" focus, combing the daily life of aesthetic theory of origins.
第一章以《消费文化与后现代主义》和《重构美学》为着眼点，梳理了日常生活审美化的理论渊源。
The first chapter of "consumer culture and post-modernist" and "aesthetic Reconstruction" focus, combing the daily life of aesthetic theory of origins.
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