广告产业自身的转型与升级，成为一种重要的战略选择。
Advertising industry 's own transformation and upgrade have become an important strategic choice.
作为中国互联网金融与家居产业链共融模式创始人，煜隆集团董事长杨定平在两年前就已经着手通过互联网进行家具行业的转型升级。
As the founder of "Internet + furniture manufacturing", Yang Dingping, chairman of Yulong Group, started to upgrade traditional manufacturing sector with Internet two years ago.
现有全球价值链升级理论与长三角代工产业的转型升级研究虽然重视了“自主技术与品牌”路径，但却忽视了自主价值体系的构建路径。
The current research on GVC and OEM/ODMs' upgrading focuses more on the independent technology and brand approaches, but less on the independent value system construction.
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