博客搜索公司Technorati的执行官彼得-赫什伯格（Peter Hirshberg）曾提到，Technorati一直在追踪的“主题长尾”正在兴起，像厨艺和子女教育这类主题的流行程度呈现出了幂律特征。
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“这无疑是我曾接手的最困难的简介之一，”创作这则广告的德意志•la公司的总裁兼广告创作总管埃里克•赫什伯格说。
"This was definitely one of the hardest briefs I've ever received," says Eric Hirshberg, President and chief creative officer of Deutsch L.A., which created the AD.
纽约州立大学莱闻学院讲授求职技巧的教授马克·赫什伯格说，几乎宿迁招聘网所有的应聘者都千篇一律地称自己很聪明或是工作努力。
Mark Herschberg, a career skills professor at the Levin Institute in New York City, says almost every candidate trots out a platitude about being smart or hard-working.
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