换而言之，您可以在购买周期的每个阶段同买家对话。
In other words, you have the ability through your content, to speak to buyers appropriately at each stage of the buy cycle.
在B2B的世界里，购买周期可能持续几个月甚至几年。
In the B2B world, the buying cycle may last months or even years.
这种策略背后的理念是通过缩短重复购买周期来促进长期销售额。
The rationale behind the strategy is to generate long-term sales volume by reducing the time between repeat purchases.
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