是企业以顾客需要为出发点，根据经验获得顾客需求量以及购买力的信息、商业界的期望值，有计划地组织各项经营活动，通过相互协调一致的产品策略、价格策略、渠道策略和促销策略，为顾客提供满意的商品和服务而实现企业目标的过程。
在企业物流运作上，应渗透营销思想，按照营销战略加强物流管理。
Enterprise logistics operation should permeate marketing thought, enhancing logistics management by marketing strategy.
营销思想与营销实践作为营销的两个方面，是相辅相成、互相促进的。
The marketing thoughts to practice with marketing two aspects that be used as the marketing, is what complement each other and mutual promoting.
最近我写篇叫《社交媒体营销思想》的文章，我想将利用微博作为工具的思想推广给大企业。
Recently I wrote a Social Media Marketing Ideas feature and I want to expand the idea of using Twitter as a tool within a big business.
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