从订票到打印优惠券,从缴纳水电煤气到信用卡还款等,广告3.0时代的精准媒体逐渐走进我们的生活。
From booking to print coupons and from the payment of water, electricity and gas to credit card repayments, the precision medias in this advertising 3.0 times gradually come into our lives.
这意味着广告能精准到达用户,这在其他媒体是无法想象的。
This means ads can be aimed at them with an accuracy that is unthinkable with analogue media.
因此,笔者提出建议,通过推行自美国报业而来的NIE工程,拉近高校学生与媒体之间的距离,以更加精准的呈现大学生形象。
Therefore, I make recommendations, through the implementation came from the U. S. newspaper NIE, narrow the distance between the collage student and the media, so that present a more accurate image.
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