给社区报纸主编写信是一个简单的获得宣传的方法。

Writing letters to the editors of community newspapers is an easy way to get publicity.

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阅读当地的商业期刊和社区报纸，留意正在扩张(注意：这是招聘的信号)的公司。

Read regional business journals and community newspapers, with an eye toward identifying companies that seem to be growing (read: hiring).

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所以，虽然广告商在报界的开销减少了21%，社区报纸的影响不到7%。

So while advertisers cut their spending by 21 percent across the industry, the impact to community newspapers was less than 7 percent.

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