从理论上讲,互动广告可以吸引观众,而30秒的广告不行。
In the theory, interactive advertising can engage viewers in a way that 30-second spots do not.
Brerley希望开发一个互动模式,以便巩固该组织的理论。
Brierley hopes to develop an interactive model to strengthen the group’s theory.
冯•诺依曼最感兴趣的是想看看自己能否给这种互动游戏找出最理想的策略,因为乍一看来,它们在理论上几乎是无解的。
Von Neumann was particularly interested in seeing if he could develop optimal strategies for these kinds of mutual games, because at first glance they seemed almost insolvable in theory.
An alternative theory is that of Bowlby, which is that they're drawn to their mother for comfort and social interaction as well as fear of strangers.
另一个理论是鲍尔贝提出,他们被妈妈的安慰,和社会互动吸引,同时他们害怕陌生人。
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