创意图文设计是意念的产生，是向着客户对品牌感知的方向，对目标客户如何感知品牌的理解和期望。

Creative graphic design means the generation of ideas and directions from customer perception of their brand, and their understanding and desire on how their target customers perceive the brand.

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这种两难境地归根结底为：模式必须在某种程度上符合开发人员和其他用户对词汇表的期望和理解。

The dilemma boils down to this: Up to a certain point, the schema must match the expectations and understanding of the developers and other users of the vocabulary.

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有洞察力的耐心，事实上，是提升了的理解力和恰当的期望值的副产品。

Perceived patience is actually a byproduct of increased understanding and appropriate expectations.

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