声明说，承建商也将支持设计，开发，以及新的物流理念的应用和评价。
The contractor also will support the design, prototyping, and evaluation of new logistics applications and concepts, the announcement said.
其理念是对于个人的总体评价(例如，她是否令人喜爱)渐渐成为了狭隘的对于某些特定的特征的评判(例如，她是聪明的)。
It is the idea that global evaluations about a person (e.g. she is likeable) bleed over into judgements about their specific traits (e.g. she is intelligent).
那篇文章的题目是《平衡计分卡——驱动业绩的评价体系》，文章一开始就提出这样的理念：你所评价的正是你得到的。
The article, entitled "the Balanced scorecard-measures that Drive Performance", began with the principle that what you measure is what you get.
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