但是在实际投资决策中,由于投资者的“有限理性”,投资者往往是要求项目能获得满意收益即可。
But in actual investment decision-making, because of "the bounded rationality" of the investor, the investor often pursues the satisfying revenue.
解决这一不足的关键就是引入合适的协同机制使得成员在获得个体满意收益的前提下供应链整体收益也实现了最优化。
The key to solve this issue is introducing of supply chain collaborative mechanism (SCCM) that ensure the accomplishment of overall profit with the precondition of local satisfaction.
收益仍然有些糟糕,而不是真正的让人满意,对恢复投资者的信心没有什么作用。
Earnings are still less bad, rather than genuinely good, however, and that's not doing much to reinvigorate investors.
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