树立个人品牌的活动在数字精英中较为普遍——博客、社交媒体。

Personal branding is most common amongst the digital elite - the bloggers, social media mavens, tech execs (ok, I plead guilty).

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我们与主要的品牌战略家谈论他们为本国一些最为人喜爱的畅销产品树立过硬信誉的技巧，作为创造个人品牌的借鉴。

For some ideas, we talked with leading brand strategists about the techniques they've employed to build sterling reputations for some of the country's best selling, most beloved products.

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