该领域对人才的培养有直接营销、竞争管理、文案策划、艺术指导等实用的技巧。
Training in this field may include direct marketing, campaign management, copywriting, art direction, and other practical skills.
D&AD大奖设有30个不同的类别，几乎包括了从文案、艺术指导到建筑、平面设计、音乐录影和摄影等创意传达的各个方面。
The D&AD Awards span 30 different categories encompassing all aspects of creative communications from writing and art direction to architecture, graphic design, music videos and photography.
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