...rand Communication)”、达波思的“品牌轮 、 达波思的“品牌轮(Brand Wheel)”、 、 智威汤逊的“整体品牌建设(Total Branding)”等。 总体来说，在此 智威汤逊的“整体品牌建设 等 总体来说， 阶段，品牌开始上升为公司战 略和管理中重大的新兴领域。
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但逐渐增加的证据表明怀疑者是错误的：搜索确实能在你的整体品牌建设成果中起到很大的作用。
But evidence increasingly shows that the doubters are wrong: search can in fact play a powerful role in your overall branding efforts.
聪明的营销人员将利用搜索提高他们线下品牌建设的效果。这样做最终将建立他们品牌整体的影响力。
Smart marketers will leverage search to improve the efficacy of their offline branding efforts, and in doing so, ultimately build the overall strength of their brand.
协助体制机制建设及员工素质提升，按照大公海外的整体品牌管理方向进行国际市场品牌管理和建设；
Assisting to build the system and mechanism and improvement of employees' quality, building and managing international market brand according to Dagong's integrated brand management direction.
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