薄利多销的定价策略不仅能使企业获得竞争优势,又可在赢利的同时提升企业形象,增加无形资产。
The SPQR strategy not only adds up to the company's competitiveness, but also enhance the image of the company while making profits, to increase intangible assets.
在知识经济下,企业盈利能力的扩大和价值的提升,在很大程度上依赖于所拥有的无形资产本身的价值。
In a knowledge-based economy, the enterprises want to enlarge profit and their value, which greatly depends on the value of intangible assets.
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