Third, give some suggestions to marketing strategy based on the conclusion of target market and market position. This text chooses handset navigation service as an example because it is a new mobile data service appears recently both domestic and overseas.
本文之所以选择手机导航业务作为实例，是因为手机导航是国内近年来刚刚出现的新兴无线数据业务，在国内外都属于前沿的无线数据应用，国内没有相关的运营经验，如何确定业务的目标市场群体、市场定位，从而确定业务的营销策略，就是本文要解决的问题。
参考来源 - 无线数据业务市场细分和定位研究·2,447,543篇论文数据，部分数据来源于NoteExpress
游戏程序使用加速度传感器和陀螺仪来感应追踪用户的动作，而手机导航应用程序则依赖于内置的GPS。
Gaming ones use accelerometers and gyroscopes to track users' motions, while mobile-navigation apps rely on inbuilt GPS systems.
总之，移动手机导航热潮将使GPS半导体供应商受益，如Texas仪器，Broadcom，英飞凌科技和CSR。
Altogether, the boom in mobile handset navigation will benefit suppliers of GPS semiconductors such as Texas Instruments, Broadcom, Infineon Technologies and CSR.
与此同时，汽车宽带也可能进一步分散司机的注意力——许多司机已经在使用智能手机导航，发短信，打电话。
At the same time, broadband in cars could also pose an additional distraction to drivers who already are using smartphones to navigate, text, and conduct phone conversations.
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