令人感到好奇的是，销售人员的态度和亲切度也与消费者的品牌忠诚度之间存在很大联系，甚至在淘宝时代也是如此。
A curious point of note is that the attitude and friendliness of sales staff also had a strong correlation to consumer brand loyalty, even in the age of Taobao.
服务品质；自我概念；态度；购买意图与行为；满意度；忠诚度。
Service Quality; Self-Concept; Attitude; Purchase Intention and Behavior; Satisfaction; Loyalty.
应用推荐