该调查将心理抗拒理论应用到强迫采用条件下的影响上。
This research is to apply psychological reactance theory to the influence of forced adoption conditions.
第一,本研究由心理抗拒的角度探讨强迫采用对消费者的影响,补足过去研究的不足。
The first contribution of this research is to apply psychological reactance theory to forced adoption conditions.
绝大部分人天生都有反对技术进步的心理,他们是抗拒变革的。
The majority have a built-in Luddite mentality; they are resistant to change.
It was partly because there was a psychological resistance to it.
这可以部分归咎于人们的抗拒心理
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