英国的国际形象支持率也提升了7个百分点,达到58%。
The UK also moved up seven points, with 58% of people rating it as having a positive influence.
它赢得了亚特兰大的可口可乐高管们的支持,继而获得了自己的商标,刺激了收集欲望,使可口可乐成为一个标志性的形象,并让它成为一个世纪以来美国文化的一部分。
It won over Coke executives in Atlanta and would go on to receive its own trademark, spur collections and earn Coca-Cola an iconic image that made it part of American culture for a century.
最好是能事先就定位好品牌要表达的东西,然后再去用合适的产品支持这个品牌形象。
It is better to first define what your brand is supposed to embody and then work to support that image.
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