电影传统的营销策略已经越来越多延伸到市场口碑，依靠公众的力量来推动电影的宣传。

The traditional marketing strategy for these films has been to expand to more and more markets as word of mouth, press and publicity propel the films forward.

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“他鼓励我把电影延伸到宇宙中”导演大卫·鲍尔斯说：”但其核心是电影要忠于原著。

"I was encouraged to expand on the universe," says the flick's director, David Bowers. "But at its core the movie is still faithful to the original."

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然而一旦当你看完了电影，再来看这些海报就好象是一次观影体验的延伸，因为有那么多的内涵精华凝聚封印在其中。

But once you've watched the film, looking at the poster is like prolonging the film experience, because there's so much fossilised in it.

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