新闻传播学论文:浅论广告图形的功能与意义|教客网论文频道 关键词:广告;广告图形;信息传播 [gap=594]Key words: advertisement; advertising figure; information dissemination
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Advertising graphics to reduce the spread of the temporal and spatial distance, breaking the state, people of different ethnic languages, so that the exchange of people is all the more convenient and quick.
广告图形的传播缩短了时空距离,打破了国与国、人与人,不同民族之间语言的隔阂,使人与人的交流显得更为方便快捷。
参考来源 - 平面广告教学中图形的创意性思维培养研究·2,447,543篇论文数据，部分数据来源于NoteExpress
而这种思维方式正是广告图形创意所需要的。
But this thinking mode is precisely an effect, which the advertisement graph creativity needs.
对现代广告图形创意有关概念、原则、思维特点进行阐述。
To the modern advertisement graph creativity related concept, the principle, the thought characteristic carry on the elaboration.
幽默广告图形创意的表现手法很多，如夸张、象征、讽刺、怪诞与置换等。
This article has elaborated the meaning and characteristic of several creation techniques, for instance, the exaggeration, the symbol, the satire, the weird and replaces.
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