广告量份额 SOV ; Share ofVoive
This paper is going to study the sales and competitive effects of advertising share of sedan manufacturer, while taking account of the quality and price characteristics of each brand of the manufacturers.
本文在考虑了轿车市场各车型的性能特点(质量信息)的基础上,研究广告份额对轿车生产厂商各品牌车型的市场(销售)份额的影响。
参考来源 - 基于质量、价格的竞争性广告行为研究·2,447,543篇论文数据，部分数据来源于NoteExpress
很明显，免费已经是许多公司的商业模式，只要在线广告份额保持增长，这种模式还将继续存在。
Clearly 'free' has been a business model for many - and will continue to do so as long as the online advertising portion of the total advertising pie keeps growing (which it is forecast to).
搜索引擎所占的广告份额将会暂时变大。2006年搜索引擎的网络广告收入占到了整个网络广告收入的40%，预计其峰值将达到50%，随后下降。
Search will get bigger before it gets smaller; it accounted for 40% of 2006 online advertising and is forecast to grow to nearly 50% before its share shrinks.
报纸也在丧失广告收入的份额。
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