Especially for the vertical channels, because it involves the relationship between all levels and channels of conflict on the more frequent and complex.
尤其对于垂直渠道,由于牵涉各层的关系,渠道的冲突就更加频繁和复杂。
参考来源 - 企业营销渠道中垂直渠道冲突与控制策略研究·2,447,543篇论文数据,部分数据来源于NoteExpress
尤其对于垂直渠道,由于牵涉各层的关系,渠道的冲突就更加频繁和复杂。
Especially for the vertical channels, because it involves the relationship between all levels and channels of conflict on the more frequent and complex.
论文运用博弈论,结合营销渠道冲突控制理论,分析垂直营销渠道冲突并设计垂直渠道冲突控制策略。
Papers the use of game theory, combined with marketing channel conflict control theory, analysis of vertical marketing channel conflict and design of vertical channel conflict control strategy.
营销渠道冲突有两种类型,即水平冲突与垂直冲突。
It is of two types, i. e. horizontal conflict and vertical conflict.
应用推荐