以前关于企业社会责任的研究在区分这些影响时遇到了困难，因为消费者可能会同时受到这三种影响。

Previous studies on CSR have had trouble differentiating these effects because consumers can be affected by all three.

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欧洲中央银行希望消费者和企业不要预期更高的通胀率，因为如果他们这样预期的话，他们会要求更高的薪资，并提高价格。

The bank is keen that consumers and business should not expect much higher inflation because if they do, they are more likely to seek higher wages and raise prices.

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对消费者的影响也许更为意义重大，因为企业一直在控制着他们最大的成本：薪酬。

The impact on consumers may be more significant, because companies are keeping the lid on wages, their biggest single cost.

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