品牌生态系统是战略生态系统中的一个子系统。
The brand ecology environment is a subordinate environment of the strategic ecology environment.
个体品牌生态系统描述个体品牌的生存状态、具体行为及其生存环境。
Individual brand ecosystem describes survival condition, concrete behavior of individual brand and its survival environment.
只有将两者结合起来才能真正把握品牌生态系统的运动规律，为品牌管理提供理论指导。
Only to unify them can we grasp the law of movement of the brand ecosystem, thus providing theoretical instruction for the brand management.
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