• brand recall - 引用次数：2

  Chosen brand recall, brand recognition, quality awareness, brand association, as the four elements through the study of cognitive behavioral psychology of consumers.

  通过对消费者心理认知行为研究,选择品牌回想、品牌识别、品质认知、品牌联想作为品牌认知的四个要素。

  参考来源 - 体育赞助营销对消费者品牌认知度的影响

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