只需一台电脑和网络浏览器，而无需专业的技能，客户就可以设计出个性化的印刷活件。
With just a computer and Internet browser and no specialist skills, customers can design and personalise templates.
第二个重要的阶段，以itunes和iPod为特征，即苹果公司创建一项专门的服务，通过这种服务，苹果公司的iPod玩家可以购买个性化的歌曲，而这种歌曲的格式是专门为他们设计的，也就是只能用于iPod。
The second big phase was characterized by iTunes and the iPod, as Apple created a service focused on buying individual songs in a proprietary format designed for Apple's iPod players.
为特定目的设计的内容和个性化。
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