若发行价过低，则发行公司的筹资需求难以满足，甚至还会损害原有股东的利益；
If the offering price is too low, then not only it is difficult to satisfy the issue firm' s capital demand, but also it maybe injure the original shareholders' profits.
普遍接受的看法是：有四分之三的合并无法给股东创造新价值，而有一半的合并实际上还摧毁了原有价值。
Received wisdom has it that three-quarters of mergers fail to create shareholder value and half actually destroy it.
而决定成败与否的标准在于：既达成了原有的战略目标，又给股东带来了回报。
The deciding factor: deals that actually fulfill their original strategic goals while returning value to shareholders. (Read a full list at blogs.wsj.com/deals)
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