据知情人士透露，野村新股获得旺盛需求的另外一个原因是，该行进行了广泛的市场营销活动以刺激投资者兴趣，派出团队与全球投资者进行商谈。

Another reason for the strong demand: Nomura launched an intensive marketing effort to drum up interest, sending teams out to talk to investors globally, according to people familiar with the matter.

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最后，作为对以上各点的总结，第四步致力于设计并执行一套整合营销方案，刺激购买，绕开障碍。

Finally, in tying together the previous steps, the fourth step focuses on designing and executing an integrated marketing program to activate key purchase drivers and overcome barriers.

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如果没有电视提供的市场营销刺激，英超的票价能不能卖到这么高，俱乐部能不能卖出这么多围巾，都很值得怀疑。

It is doubtful that the clubs could sell so many scarves or charge so much for tickets without the marketing boost provided by television.

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