我们没有空间去陈列，相信你也没有时间去看可口可乐和百事可乐的每个不同点，这样会使我想到像水晶百事这样失败的创意。
We don't have space to list, nor would you have time to read, every different variant of Coca-Cola and Pepsi, which would force me to include failed ideas such as Crystal Pepsi.
印度塔塔集团为“最佳的失败创意”颁发年度奖。
India's Tata group awards an annual prize for the best failed idea.
没错，想想那些伟大的创意将如何改变我们的生活都叫人兴奋，但实际情况是它们大多都失败了。
Yes, it is exciting to contemplate some brand newconcept that will change people's lives, but the truth is that most fail.
应用推荐