我听说过一个杜撰的故事，一个日本公司安装了一台涡轮机，但却需要用电力来保持它运转来保护其“环保”的面子。

I heard an apocryphal story about a Japanese firm that installed a turbine which needed electric power to keep it turning to save the face of its would-be-green owners.

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保持不丢面子的社会压力无时不在， 无处不在。

There was constant social pressure not to lose face.

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在言语交际中，面子的保持取决于双方策略的正确选择，交际双方的面子利益是互相依存的。

In speech communication, keeping face is subject to the proper choice of both parties in communication.

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