安装人员会选择价高质优的产品以减少失败的风险（即自掏腰包重新安装设备）。
The installers will choose expensive, high-quality products to reduce the risk of failure (which would mean refitting the equipment at their own expense).
如果说结构化金融产品的完全失败教会了我们一件事的话，那就是不可能用单一的计量方法来测度风险。
If the fiasco of structured finance has taught us one thing, it is that risk is not adequately captured by one simple measure.
究其原因，新产品失败的主要风险来自于市场的不确定性。
To find out its cause, the main risks of new products' failure originate from the chanciness of market.
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