其核心是媒体数字化以及交互。
At the heart of it is the 'digitisation' of media and our interactions.
因为合成基因序列的设计是建立在DNA序列数字化的基础上，所以该设计也创建了电脑技术和生命科学的交互区域。
Because it is based on the digitized DNA sequence, the design of synthetic genomes provides a true interface between the computer and biological life.
凭借这些新方法，这家搜索公司押注很多人都已准备好尝试与数字化设备交互的新方式。
With these new approaches, the search company is betting that many people are ready to try new ways of interacting with digital devices.
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