该零售模式是为对越来越多网络相关工具有上升性使用需求的人设计的，目的是改变他们的搜索、购物和购买方式。
It is about devising retail models that work for people who are making increasing use of a growing array of internet-connected tools to change how they search, shop, and buy.
当电子商务把以前不可能找到对方的买方和卖方匹配起来时，网络的最大影响力才出现。
The biggest impact has occurred where electronic commerce matches buyers and sellers who would not previously have found each other.
与ROS类似，RON的购买方式指在整个广告网络的未指定区域投放多种规模的广告。
Like a ROS campaign, RON buys serve multiple-sized ads in unspecified areas throughout the entire AD network.
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