涉及的主题包括：营销理念，市场导向，市场细分、目标市场和市场定位，营销组合，关系营销以及营销度量。

Subjects covered include the marketing concept; market orientation; segmentation, targeting and positioning; the marketing mix; relationship marketing; and marketing metrics.

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但是他还是有个打算是把它变成一个家庭导向的主题公园，里面有着给孩子们乘坐的娱乐设施。

But he nonetheless has entertained visions of turning it into a family-oriented theme park, with rides for children.

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一句话，尽管在CES作主题演讲的大腕济济一堂，姓名以粗体显示的贵宾高朋满座，其实真正决定展会导向的人物却并没有露面。

In short, despite CES's parade of CEO keynotes and bold-faced name guests, the man who did the most to shape the show was the one who wasn't there at all.

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