这场运动将以美国的保险公司为目标。

The campaign will target American insurance companies.

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以 Fitbit 为例，该公司在周一发布了其第一款智能手表，它的销售目标很明确——提高你的健康水平，并将其宣传为“工具，而不是玩具”。

Fitbit, for example, released its first smartwatch on Monday, selling with a clear purpose—to improve your fitness—and promoting it as a "tool, not a toy".

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在确定产品或服务的目标受众后，广告公司必须为广告选择合适的媒介。

After determining the target audience for a product or service, advertising agencies must select the appropriate media for the advertisement.

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