在中国,人们学习英语的热情很高。因此,作为BBC世界新闻战略一部分的英语教育处于有利位置,可以为BBC赢得受众,增进人们对BBC品牌的认识。
As part of the BBC World Service strategy, ELT was well-placed to gain a BBC audience and awareness of BBC brand due to the high level of interest in learning English in China.
目前,中国日报社已形成了包括两大报系、三大语种九个网站、三大手机传播平台为核心的现代传播体系,其中中国日报网是亚洲最大的英语新闻网站,日均访问量达2000万次;
It has a stable of 11 publications, nine websites in three languages and three mobile platforms, forming Asia’s biggest network of English-language news and information.
作为电视传媒,中国的电视英语节目同样具备其基本功能,即新闻传播功能、社会教育功能、文化娱乐功能,以及信息服务功能。
As mass media, Chinese English TV programs have got the basic functions, including news report, social education, cultural entertainment, and information service.
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