当前，哪些业务流程可以认为是与业务目标和远景保持一致的，哪些是不一致的？
Currently, which business processes are considered to be aligned and which ones not aligned with business goals and visions?
实验者还发现，人们常常会改变自己的态度使之与自己的行为相一致，以此来避免不一致所引起的不愉快。
Experimenters have also found that people would often change their attitudes towards something to match their behaviours to avoid the discomfort that dissonance causes.
一定要让你所有营销材料的内容与方向彼此一致，不要让那些与整体节拍不一致的策略破坏你的营销。
Be certain that all your marketing is saying the same thing and pulling in the same direction. Don’t undermine what you do with marketing that marches to the beat of a different strategist.
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