但是很多广告却常常不直接表达所要传递的信息，而是通过间接的方式来表达，双关语就是其中之一。

However certain advertisers do not always transfer their intents directly, but in some indirect ways, and one of them is pun.

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他们选择了一种不直接的侵犯性表达方法：往另一个人的食物里面倒辣酱，而不是让他们在实验室里互相打架。

Instead of having people beating each other up in the lab, they chose a more indirect expression of aggression: putting spicy sauce on another person's food.

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