Our methods including: database, 1 to 1, viral, new media, WOM, online promotion, relationship marketing and more.

我们的方法包括：数据库、 1对1服务、病毒营销、新媒体、营销、线上推广、关系销售等。

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The influence of WOM on consumers' decision process has been acknowledged by marketing researchers and practitioners.

口碑对消费者决策过程的重要影响得到了学者们和营销从业者们的关注。

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The value of word of mouth (WOM) is increasingly recognized by firms, and some scholars have proposed it as a new marketing mix.

消费者的口碑价值正日益受到企业的重视，有学者提出将口碑营销作为一种新的营销组合。

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Sharing the stage is Brad Fay from The Keller Fay Group, a leading research agency in WOM marketing with whom we recently partnered on a comprehensive study on brand conversations.

FORBES: Why Digital Still Can't Beat Word Of Mouth In Sharing Brand Messages

On Wednesday, Nov. 16, I will participate in a panel discussion at the Word-of-Mouth Marketing Association (WOMMA) Summit in Las Vegas to talk about the efficacy of online versus offline word-of-mouth (WOM) marketing campaigns.

FORBES: Why Digital Still Can't Beat Word Of Mouth In Sharing Brand Messages

As discussed in The Seven Principles of WOM and Buzz Marketing: Crossing the Tipping Point, WOM and buzz do not happen by good luck.

FORBES: How to Launch a WOM and Buzz Campaign the Apple Way