They know that if they don't register their trademark early enough, it could be successfully registered by an unauthorized applicant, either will fully or by chance.

他们知道如果没有尽早地注册商标，该商标将会被其他未经认可的申请人抢注或偶然注册成功。

youdao

Except for applying the use of one's own trademark, a trademark agency shall not register other trademarks.

商标代理机构除对其代理服务申请商标注册外，不得申请注册其他商标。

youdao

IN Brazil, one must register a trademark at INPI - National Institute of Industrial Property.

在巴西，商标所有人必须将其商标在INPI(国家工业产权协会)注册。

youdao

People who register trademark names or slogans face legal peril.

CNN: Long domain names: anarchy.com?

The success of the two cats prompted their creators to register for trademark protection.

FORBES: Warner Brothers Sued For Infringing Cat Meme Copyright

McDonald's instantly filed a case against the trader, and applied to re-register the trademark for itself.

ECONOMIST: Johannesburgers and fries