The T-shirts and bracelets act as an awareness-raising tool, allowing young people to engage and start talking about a subject that is scary and taboo and making it positive and upbeat.

的T恤衫和手镯作为一个宣传工具，让年轻人参与并开始谈论一个问题是可怕的禁忌，使之积极和乐观。

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The attraction of violence could be that it gives people "a chance to experience taboo -- events that they can't experience in their own lives -- or see things they don't see in their typical life, " said Brad Bushman, professor of communications and psychology at Ohio State University.

CNN: Fans attracted to 'forbidden fruit' of violence