In the Web 1.0 world, shopping sites streamlined their user experience by constructing a straight path from search and results through selection and purchase.

在Web 1.0世界，购物站点通过构造一条流畅的路径(从搜索和结果到选择和购买)流线化用户体验。

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Although the optimal user path is a straight line from search and results to customization and purchase, the interface offers several detours from this route.

尽管最佳的用户路径是从搜索和结果到定制和购买的直线路径，但该界面却提供了一些迂回的路径。

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The navigational path now provides a straight line from search through purchase.

现在导航路径提供了一条由搜索到购买的直线。

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Cheap finance is often a better tool for carmakers than a straight rebate on the purchase cost would be, because it helps maintain both the prices of new cars and residual values.

ECONOMIST: The car industry

In recent days the Mortgage Bankers Association reported that mortgage applications from those looking to purchase a home have declined four straight weeks since the home-buyers rebate program expired at the end of April, and are now 40% below their level of five weeks ago.

FORBES: Jobs Report Craps Out

This Sunday, Chinese authorities released its purchase managers index survey showing the fourth straight month of gains.

FORBES: How Weak Is China?