Establish and perfect a social incentive-security mechanism with the purpose of encouraging labor and creation.

建立健全以鼓励劳动与创造为目的的激励保障机制等。

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Social conventions, such as the incentive to make links to valuable resources, or the rules of engagement in a social networking web site, are about how people like to, and are allowed to, interact.

社会公约，例如链接到有价值资源的激励，或者是在某个社交网络中的约会规则，都和人们喜欢做什么，以及能做什么的社会约定密切相关。

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The lack of incentive for individuals to contribute to a social good is known as a free-rider problem.

个人没有动力向社会事业捐款的现象被称为搭便车问题。

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There is such a unique market opportunity created by the stark imbalance between supply and demand that social entrepreneurs have enormous incentive to invest in clean water.

FORBES: Investors Are The Key To Solving The World's Water Problems

Essentially, there's no incentive for the biggest social networks to have this kind of openness, because it would make it easier for their users to transfer to other networks, but Hansler says this will change.

CNN: Face to Facebook: social networks hit the streets

Even though the challenge appears daunting, economic incentive usually is the greatest catalyst for social change.

FORBES: Investors Are The Key To Solving The World's Water Problems