At that time, the 9 big airline of American airline and Europe rise jointly had go about selling an idea.

当时，美国的航空公司与欧洲的九大航空公司联合起来进行了游说。

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Whether you're selling an idea, a project, a product, or even a job in your organization, you must enter that situation with an expert understanding of your audience, and of what they care about.

不管你是在销售一个创意，一个项目，一件产品或者甚至是一份工作，在你的组织中，你必须进入一个专业的状态来仔细理解你的客户，关心什么是他们所关心的。

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Kevin came up with an idea to raise money by selling vegetables.

凯文想出了一个主意——通过卖蔬菜来筹集资金。

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So one way to attract a little iceberg: stop selling an idea.

FORBES: Attracting Chinese Investment

Healy stopped Brewster in the hallway one day after class, with the seedling of an idea for selling electricity back to a grid, something he had chewed over with his father.

FORBES: Magazine Article

The unions made an effective job of selling the idea that Mr Kasich's tax cuts for the wealthy, such as eliminating inheritance tax, have come at the expense of ordinary workers.

ECONOMIST: The unions flex their muscles in Ohio